END. are no stranger to collabs, with previous partnerships including Saucony and Mastermind JAPAN. The latest offering sees them pair up with sneaker giant New Balance to create no doubt another future icon, in what could be their freshest project yet.
Carrara marble, a rare form of metamorphosed limestone found exclusively in the most northern tip of Tuscany, Italy. A covetable luxury material which incidentally features heavily in the END. flagship Newcastle store, forms the inspiration for END’s inaugural collaboration: The END. x New Balance M575END ‘Marble White’.
Taking the classic M575 and throwing a delicious carrera marble inspired colour palette at it, the collaboration turns the 90’s runner into a much more luxurious sneaker. Soft sandy hues against crisp, smooth white leather, hinting at the polished surfaces of finished marble.
Opulence is echoed once again in the construction materials of the sneakers, super soft nappa leather makes up the uppers with contrasting sandy pigskin suede overlays. Built with ENCAP technology and crafted in England, ensuring the sneakers are built to last, not just look the part.
The END. x New Balance M575END ‘Marble White’ launches exclusively in store 6-8pm on Thursday 18th August. Ahead of their official release online at 00:01BST on Saturday 20th August (£139).
A highly limited specially commissioned Carrara marble END. x New Balance box has been created to house the collaborative sneaker, one of which will be given away to one lucky customer on the night.Buy at END.
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